Word: mashimaro
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Dates: during 2002-2002
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...Bunny he's animated, angry and determinedly flatulent?and if you've got something against that, you're obviously not a teenage Chinese girl. Mashimaro is the hippest cartoon mascot in the world's largest market. (Do you hear that, Hello Kitty?) Created in 1999 by Korean cartoonist Kim Jae-In, Mashimaro's crudely funny animated adventures have been adopted by countless Chinese teens and loaded onto their websites. Like his cutesy Japanese predecessor's, Mashimaro merchandise is hot. For the new "pink-collar class"?trendy Chinese girls with a cell phone in one hand and a decaf skim latte...
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