Word: masses
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Dates: during 1940-1949
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Other readers of a less dour turn of mind thought that the campaign was a first-rate contribution and should be continued indefinitely. They even suggested subjects for future series of advertisements (e.g., recreation: to show how advertising has helped the mass production of movies, sporting goods, etc.). Still another wrote as follows: "Your series is well directed toward making economic points, but does not do the job it should in highlighting the peculiarly democratic political contribution of advertising. You could have shown that but for advertisers there would be no free press . . . On this score it would have been...
...double trucks are impressive. But if all national advertising copy had been as dull, boring and obtuse as in your series, the great American mass production machine would have ground to a halt long...
...jubilant. Cried Tennessee's aged Senator Kenneth McKellar, who had badgered Lilienthal ever since his days with the Tennessee Valley Authority: "The country is better off.", But Illinois' Senator Paul Douglas declared that David Lilienthal was a "great public servant" who deserved to know that "the great mass of Americans recognize the splendid work he has done." In a letter of unusual warmth and appreciation to "Dear Dave," President Harry Truman agreed. "Reluctantly and with the utmost regret," he accepted the resignation, but with the understanding that Lilienthal would still be on call at any time...
Ancient Tradition. Actually Washington's ghostly authors were only bringing mass-production methods to an even more ancient if questionable tradition. Scholars hold that Nero's speeches were written by his tutor, Seneca. Aulus Hirtius is credited with turning out part of Julius Caesar's Commentaries. A good part of George Washington's Farewell Address was probably written for him by Alexander Hamilton...
...long-range objective is simply the fusion of Western Europe's separate, relatively autarchic economies into one large, American-style free trading area. Only such a single market (with an estimated 270 million customers) could sustain efficient mass production in Western Europe; it would also force Western Europe's flabby protectionist capitalism into a new, competitive way of life...