Word: masspost
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Dates: during 2005-2005
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What the Arizona lawyers did that fateful April day was to "Spam" the Net, a colorful bit of Internet jargon meant to evoke the effect of dropping a can of Spam into a fan and filling the surrounding space with meat. They wrote a program called Masspost that put the little ad into almost every active bulletin board on the Net -- some 5,500 in all -- thus ensuring that it would be seen by millions of Internet users, not just once but over and over again. Howard Rheingold, author of The Virtual Community, compares the experience with opening the mailbox...
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