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Although American Express Co. began issuing gold credit cards to affluent consumers as far back as 1966, the business is now springing to life as one of the hottest and most competitive new forms of financial service. Visa introduced a gold card in April, while MasterCard launched its version last July. The bank credit card firms are convinced that the market for prestige credit extends far beyond the 2 million cardholders who now carry the American Express gold...

Author: /time Magazine | Title: Prestige Plastic | 6/21/1982 | See Source »

...Visa and MasterCard offer their gold cards through banks, which check the credit record of applicants and extend borrowing lines of at least $5,000. Banks market standard MasterCard and Visa cards as well. American Express gold carries a credit line of at least $2,000 and is issued jointly by the firm and participating banks. American Express green, however, is offered directly by the company...

Author: /time Magazine | Title: Prestige Plastic | 6/21/1982 | See Source »

...theme of schooling and integrally wound up in this thing called Harvard Checks and money orders to Account No. 22270045 at New England Merchant Bank swirl in the maelstrom. Beware, you soccer players. "All payment must be made in U.S. dollars Foreign currency will not be accepted." Welcomed here MasterCard, Visa, traveler's checks and cash. The author seems to imply that tipping is not required, yet the idea is a vague one, drifting slowly into an early-morning must over the River Charles...

Author: By Paul M. Barrett, | Title: Summer in the Ukraine | 6/20/1982 | See Source »

...pounding it down, the body national is being rejuvenated with a relentless impatience, slimmed with a fanatic dedication. On jogging tracks, in diet clinics and health restaurants and on the operating tables of plastic surgeons, a wholesale attempt to transform the body is avidly purchased with VISA and MasterCard...

Author: /time Magazine | Title: America Shapes Up: One, two, ugh, groan, splash: get lean, get taut, think gorgeous | 11/2/1981 | See Source »

Citibank is already preparing for nationwide banking. It has put its VISA and MasterCard into the pockets of 5 million customers throughout the U.S. and is moving its credit-card operation to Sioux Falls, S. Dak., where it is free from any restrictions on what interest rate it can charge. Regional banks, such as North Carolina National, and Citizens & Southern in Atlanta, also want the right to expand across state boundaries and are promoting a law that would permit them to do banking in nearby states...

Author: /time Magazine | Title: The Savings Revolution | 6/8/1981 | See Source »

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