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...experts in clean energy. The hope is that a pool of educated workers--plus Masdar's favorable tax policies--will draw green companies to the desert, where they will be able to test their ideas in an environmental Utopia. "There is a visionary component to it," says Frank Mastiaux, CEO of climate and renewables for E.ON, a German energy company. "Masdar and Abu Dhabi have set themselves incredibly high expectations. Now they have to be delivered...

Author: /time Magazine | Title: Abu Dhabi: An Oil Giant Dreams Green | 2/12/2009 | See Source »

...simple fact that energy demand will continue growing rapidly once the downturn has ended means that new supplies will be needed. And no one - including oil giants of the Middle East - believe that fossil fuels alone will meet that gap. "This is absolutely going to scale big," says Frank Mastiaux, the CEO of the E.ON, a major German energy company that is poised to more than triple its renewable business over the next five years...

Author: /time Magazine | Title: Will Green Enterprises Survive the Economic Crisis? | 1/22/2009 | See Source »

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