Word: mastodon
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Dates: during 1990-1999
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...sorry, Sumner--the '80s-era conglomerates brimming with vertically integrated synergy are about as relevant as rabbit ears. The Viacom-CBS merger "has the feel of a nostalgia purchase," says Paul Saffo of the Institute for the Future. "It's as if you're out hiking, and a mastodon pops up in front...
...that actually happened, of course, the mastodon would squash you flat. The Viacom-CBS deal is about translating media distribution into ad dollars, and in the current world, CBS's TV, radio, billboard and Web properties will make the new Viacom a promotional and marketing juggernaut. Viacom, says PaineWebber analyst Chris Dixon, "is clearly going to be on the cutting edge of any kind of ad spending that's being done across all media...
...overheard the author being introduced at a Hollywood screening.) On behalf of the Long Beach public library, he also tutored illiterates, who in turn guided him to some of the area"s more exotic landmarks. On his own, Theroux discovered the La Brea tar pits, the world"s largest mastodon graveyard, which conatins what he calls a "cynical metaphor" for Los Angeles: the skeleton of a woman who died about 9,000 years ago."Her skull was bashed in by a blunt object: this first Angeleno, the wall label tells you, was also LA's first known homicide victim...
Humans may have arrived in North America almost a millennium earlier than previously believed. A hacked up mastodon tusk, 12,200 years old, showed evidence that humans had cut on its tusk -- in what is now Florida. That geographic location also plays havoc with the notion that humans first arrived in the western part of the continent; instead, they may have begun their spread from Florida and other places east...
...ancient water hole called Taima-Taima in northern Venezuela became the deathbed of a young mastodon -- killed, apparently, by some of the first Americans. The site, excavated by Alan Bryan and Ruth Gruhn of the University of Alberta in Edmonton, appeared to contain 13,000-year-old mastodon bones, one of them embedded with a pointed stone projectile. Mixed in were stone tools and rounded pebbles that could have been made only by humans. Some archaeologists, however, believe the artifacts found at Taima-Taima became interspersed with the mastodon bones as the water level in the hole rose...