Word: masukomi
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Perhaps one of the most indicative-and amusing-effects of American influence has been the infiltration of American English into other languages. Japanese sometimes sounds like Japlish: masukomi for mass communications, terebi for TV, demo for demonstration and the inevitable baseballisms pray bollu, storiku and hitto. Franglais permits a Frenchman to do le planning et research on le manpowerisation of a complexe industrielle before taking off for le weekend in le country. German now is splattered with such terms as discount house, shopping center, ready to wear and cash and carry. And the latest expression in Frankfurt ad agencies...
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