Word: matador
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...BULL Gets the Matador Once in a Lifetime--a great title for a play, don't you think? Suggestions of living drama set under some Iberian sun, grace and artistry, pageant and danger, a la Hemingway. When the expected-unexpected happens, the chance all the crowds really come for: the bull gets the matador and the arena roars...
...market went from 3.4% to 3%. During the price freeze, when car sales in the U.S. posted a record, purchases of Ambassadors, Hornets and Javelins fell below 1970 levels. On the other hand, in the first ten months of 1971 Gremlin's sales doubled, and the medium-sized Matador is a strong seller. To improve its sales, American must strengthen its dealerships. So far this year 262 dealers have dropped out, reducing American's network to 2,031 showrooms. American's biggest handicap is styling problems. Consumer Reports noted that, among the new subcompact cars, the Gremlin...
...largest gate ever recorded for a nontitle bout. Ali, who forsook his limousine for the subway so he could accompany the "little people" to the fight, turned out in red trunks and white shoes with dangling red tassels ("Bulls don't like red," he explained). Like a matador, he toyed with Bonavena through the early rounds, circling his lumbering opponent and stabbing him with jolting lefts. Oscar, a 6-to-1 underdog, kept wading in, pounding away at the body until, by the eighth round, Ali was noticeably slowed. In the ninth−the round Ali predicted he would...
...Brave Bull. Domingo, who was born in Madrid in 1941, once hoped to become a matador when he grew up. By the time he fought his first bull, though, he was 14 and living with his parents in Mexico City. It was in a small ring where young bulls were tested for bravery. The one selected for Placido was very brave-braver, in fact, than Placido, who was badly battered; then and there he gave up the corrida for a career in music...
...nation's social unrest, American Motors officials decided that it was no time to be selling a car called Rebel, as it had been doing. The company's marketing men conducted many expensive consumer-research polls and found a new name for A.M.C.'s intermediate model: Matador, which the studies found meant virility and excitement to consumers. Last week A.M.C. introduced its Matador in Puerto Rico-and ran right into language trouble. Matador, it turns out, is the Spanish word for killer, hardly a good selling point. In an editorial, the daily San Juan Star tsk-tsked...