Word: mattell
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...studies are starting to suggest a more nuanced way of handling the peanut problem in schools and other places. "You are probably better off teaching the faculty how to manage food allergies than making the classroom or school a peanut-free zone," says Dr. Sean McGhee, a pediatrician at Mattel Children's Hospital at UCLA. "To my knowledge, there aren't any studies where peanut-free zones decrease the incidence of anaphylaxis...
...Stranger yet, Uncle Milton's Force Trainer wasn't the only levitational gadget at this year's American International Toy Fair, the four-day trade show that brings a gazillion manufacturers and retailers together every February in New York City. Also on display was Mattel's new Mindflex, which has players move a tiny foam ball through a mini-obstacle course with their thoughts. Or, more precisely, with their brain waves. (See the best toys from the 2008 American International Toy Fair...
...game requires players to move the ball sideways as well as vertically. There's a knob on the base unit that players must turn (the old-fashioned way, with their hands) while focusing to get the ball, for example, through a tiny hoop. At the toy fair, a Mattel spokesperson joked that Mindflex requires "mind-eye coordination...
...India was violating the international fair-trade standards. "There is nothing protectionist about it," says Anjan Roy, economic affairs advisor at the Federation of Indian Chambers of Commerce and Industry. Roy pointed to a spate of scandals in 2007 over the safety of Chinese-made toys. In August 2007, Mattel, the U.S.'s leading toy company, was forced to recall 9 million of its products made in Chinese factories due to high lead levels in paint and other safety issues. "If it is a very harmful product, India has a right to ban it," Roy says. That sentiment was echoed...
...workplace pioneer, Handler found the corporate road difficult. "It was not a glass ceiling in those days," she later reflected. "It was concrete." Yet, as author Gerber says, "Ruth's maverick spirit fueled her drive and her risk-taking in the early years of Mattel." The dream went sour for Handler, though. First, she was diagnosed with breast cancer. Then, at 62, she became a convicted felon after filing false financial reports. She was forced out of her company because of the scandal. Still, by the end of her life in 2002, she was celebrated by a new generation...