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...matter how J. Crew plays it, the company won't be the only one seeking the First Daughters' approval. "This is just the beginning of four to eight years of marketing opportunities," says Cohen. "The First Lady's staff will be inundated with all kinds of products, offerings and gifts for the girls. Keeping up with them will be a full-time job." Right now, J. Crew is the lucky leader. That coat looked pretty cute on Rosebud, and plenty of kids will want to match her style...

Author: /time Magazine | Title: Will Sasha and Malia Give J. Crew a Lift? | 1/21/2009 | See Source »

What's the Matter with Publishing...

Author: /time Magazine | Title: Books Gone Wild: The Digital Age Reshapes Literature | 1/21/2009 | See Source »

...ways that will strain copyright law to the breaking point. Novels will get longer--electronic books aren't bound by physical constraints--and they'll be patchable and updatable, like software. We'll see more novels doled out episodically, on the model of TV series or, for that matter, the serial novels of the 19th century. We can expect a literary culture of pleasure and immediate gratification. Reading on a screen speeds you up: you don't linger on the language; you just click through. We'll see less modernist-style difficulty and more romance-novel-style sentiment and high...

Author: /time Magazine | Title: Books Gone Wild: The Digital Age Reshapes Literature | 1/21/2009 | See Source »

...Walter Lippmann famously wrote that "foreign policy consists in bringing into balance, with a comfortable surplus of power in reserve, the nation's commitments and the nation's power." By that standard, U.S. foreign policy is in Chapter 9. No matter what grand visions Obama may harbor to remake the world, the central mission of his foreign policy--at least at first--will be to get it out of the red. Call it the solvency doctrine...

Author: /time Magazine | Title: The Solvency Doctrine | 1/21/2009 | See Source »

...when and where." And she said, "Well, the where is Pennsylvania Avenue and the when is Jan. 20, 1957. You're going to be the President's announcer." Then she asked, "Will you charge a fee? Because our parade budget is very minimal." And I said, "No, as a matter of fact, to be honest, I'd pay you for the honor...

Author: /time Magazine | Title: Inaugural Parade Announcer | 1/20/2009 | See Source »

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