Word: mattering
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...create highly interactive programming, perhaps passive viewership is outdated - Internet stats related to television content gives us an idea as to how engaged we are with what is on TV. And this kind of interaction doesn't always have to involve reality shows, or the Internet for that matter. In a different study conducted by Solutions Research Group, 34% of viewers between the ages of 12-34 were text messaging or IM'ing from their cell phones while watching the NBA finals this year...
...That's little consolation to ordinary Chinese. Xu and her husband still have concerns about how to put food on the table. "If clothes are more expensive, we could wear old clothes," Xu says, "but we have to eat no matter how expensive it is." She badly wants to see inflation abate. The rest of the world might soon share that sentiment...
...then there's the little matter of getting the ARJ21 certified to fly not just in China but in other countries as well. Before it ever carries a passenger, the jet's safety will be vetted by Chinese officials and by those from the U.S. Federal Aviation Administration, which has an office in Shanghai to monitor the project. Beyond Asia, ACAC hopes to sell the jet in the U.S. and Europe. It's not clear if the recent spate of quality issues faced by Chinese manufacturers of low-end products, such as toys and clothing, will ultimately hurt ACACs chances...
...Haggard's greatest complaint is a matter of pride-and pride, in his hardscrabble past and his country, has always been his favorite song. "The thing that gets under my skin most about George W. is his intention to install fear in people," he said, after walking me down a hallway lined with gold and platinum records. "This is America. We're proud. We're not afraid of a bunch of terrorists. But this government is all about terror alerts and scaring us at airports. We're changing the Constitution out of fear. We spend all our time looking...
...there is also a matter of style, of political correctness. Haggard sensed a certain reluctance among the Hillarians to embrace his endorsement-in part, I imagine, because he's not shy about saying that one of the biggest things Hillary has going for her is Bill, who ranks up with Reagan in the Haggard pantheon and not only because the former President used to have a pickup truck with Astroturf in the back. "He cared about this country, about our problems," Haggard said, with a twinkle. "And I figure that whatever she doesn't know, he does...