Word: mattering
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...People see me on TV playing softball and they think, 'He's not so bad. He's out there playing ball with the guys - I mean, he can't be that bad, no matter what the government says about him,' " Callahan says with a laugh. To help his Mr. Baseball image, Callahan keeps several boxes of new baseballs (printed with U.S. and Nicaraguan flags) in his embassy vehicle so he can toss out a few to kids playing pickup games in roadside fields...
...YouTube and viral marketing campaigns, it was only a matter of time before independent filmmakers came to realize that cutting the middleman out of the process is sometimes the best way to guarantee large audiences see their works. This is especially true at a time when funding from studios has been seriously hit by the recession - just as it was on the way up. "The last 10 years has been a renaissance period for independent filmmaking and there has been more money coming into production for films than in any other decade in the history of film," says Jonathan Wolf...
...Soon, the middleman could be a thing of the past. And it may only be a matter of time before movie theatres - popcorn...
...course, allowing Caleb to respond to the angle of the story didn't mean that I was going to change my take, no matter how much he protested against...
...matter where we are or who we're talking to, I heard a Pulitzer-Prize winning investigative reporter say, "We have to act as if the daylight is always around...