Word: matters
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Dates: during 1990-1999
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This novel is not for the squeamish, and it is not a relaxing bedtime read. However, if you are hardened enough to read through the gore and carnage, you will become mesmerized by the ferocious prose. Teran writes without inhibitions and without softening his subject matter, and while his style is harsh, the force behind it will capture even the most reluctant reader...
...turned down Lucas extravagant ideas were right: Star Wars is a kids movie. This is not supposed to be an insult. It is not childish or poorly made, terms which could easily be leveled at hundreds of adults' movies. In fact, it's rather mature given its subject matter, and the craftsmanship is impeccable. But the elements of the story itself--a princess in distress, evil villains bent on galactic domination, space bandits and virtuous knights--these are the elements of legends and fairy tales. They are the elements of childhood...
...still have a set at home). And, oh yes, fun sells toys. Lots of them. Originally, the Star Wars line of toys consisted of only seven figures inexpensively manufactured by Sears along with a handful of cardboard (yes, cardboard) playsets. The entire stock of toys sold out in a matter of weeks. Enter Kenner Toys and a line of 93 figures, countless vehicles and elaborate playsets. Sum total: over $350 million in box-office and related sales. (And that's in '70s dollars.) Star Wars, in a sense, put the popular back in popular culture. It would be a long...
...beat it to the cashiers. Behind me, dozens of fans were scooping up every toy their arms, or carts, could hold. But why would toys be enough of a draw for dozens of people to wait for hours in line for their release? The fact of the matter is that one of the most important components of the Star Wars phenomenon always has been and always will be merchandising. As one customer related to another in line, George Lucas actually gave up his cut for the first Star Wars film in exchange for the merchandising rights. It turned...
...beat it to the cashiers. Behind me, dozens of fans were scooping up every toy their arms, or carts, could hold. But why would toys be enough of a draw for dozens of people to wait for hours in line for their release? The fact of the matter is that one of the most important components of the Star Wars phenomenon always has been and always will be merchandising. As one customer related to another in line, George Lucas actually gave up his cut for the first Star Wars film in exchange for the merchandising rights. It turned...