Word: mattress
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...discuss in the book: unrealistically high reference prices. They'll put this price tag on an item that's ridiculous for what its actually worth to make you think you've gotten a good deal when it's marked down. No one ever pays full price for a mattress. There's actually been a lot of litigation around mattress prices because they set those reference prices very high to make you think that you're getting a good deal. In fact, often a department store will put one mattress on so-called "sale" and raise the prices of the other...
Woman accidentally throws out mattress stuffed with $1 MILLION in cash...
...mattress daughter's gift of new one to mother in Tel Aviv is unhappy surprise, as discarded old one contained life savings of nearly $1 million...
...wooded island off the coast of Washington State, but really aren't sure how to get started, try Lakedale Resort's pre-packaged camping trip. You'll get a 7-foot-by-9-foot dome tent that sleeps four, plus two sleeping bags and pillows, a double air mattress, a cooler, two aluminum mess kits, flashlights and folding chairs, plus a $10 voucher to the General Store. Rates start at $299 for two people for two nights at one of the Resort's lakeside campsites. You even get to keep all the equipment; all you have...
...Here's the bigger problem: hiding money underneath the mattress risks making the financial system less efficient. And withholding investment from the stock market will depress company valuations. In other words, "if trust has been significantly affected by the crisis," Howard Davies, director of the London School of Economics, said in a lecture last month, "it will have damaging consequences for investment and growth in the future." (See pictures of the financial crisis in London...