Word: maven
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...week that Scott Shuger, longtime author of Slate's Today's Papers, dubbed it "an August news drought classsic." Television, meanwhile, scours the arid landscape for naturally sprouting (and hopefully telegenic) phenomena like the heat, sharks, or Al Gore's beard. On a good day, says Washington Post media maven Howard Kurtz, "they're hoping for a tropical storm that turns into a hurricane...
...When the current downturn ends, though, the $14 billion-a-year image maven faces a much more serious threat on the digital horizon. As prices for digital cameras continue to fall, consumers will abandon film in greater numbers. That means Kodak's high-margin film franchise, which brings in about a third of the company's profits, will bear the brunt of the switch. So even though Kodak has lost some market share over the past few years in a brutal price war launched by Japanese rival Fuji, it still captures a commanding 65% of a sunset business...
Although the council technically has a press secretary, the publicity maven should do more than just answer the random question from a Crimson reporter. Bringing interesting stories and angles to the attention of a newspaper can often end up meaning more coverage for the group...
What’s more, the council should form an additional committee for publicity to be chaired by this PR maven. First-year representatives should be required to serve on the publicity committee before being assigned to one of the council’s other activities or initiatives-focused committees. Requiring first-years to serve on the committee not only ensures a certain number of bodies to make postering runs and the such, but it also gives those first-years a chance to cut their teeth on council business and impress the higher-ups. That is to say, there?...
When the current downturn ends, though, the $14 billion-a-year image maven faces a much more serious threat on the digital horizon. As prices for digital cameras continue to fall, consumers will abandon film in greater numbers. That means Kodak's high-margin film franchise, which brings in about a third of the company's profits, will bear the brunt of the switch. So even though Kodak has lost some market share over the past few years in a brutal price war launched by Japanese rival Fuji, it still captures a commanding 65% of a sunset business...