Word: mawkish
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...Call of the Flesh (Metro-Goldwyn-Mayer). A few years ago this kind of story was handled in pictures with a mawkish solemnity that made it unbearable. It is built around a laugh-clown-laugh sequence in which a young Spanish singer, his heart broken when his sweetheart is taken away from him, outdoes himself as Canio in Pagliacci. Yet so skillful are detail, dialog, direction that the spectator is never concerned with the values of the plot as realism. Modern sound technique has transformed the old romantic design into a highly successful and credible operetta. Novarro sings Spanish folk...
...Mayo Brothers started saving half their incomes; put it into a special fund. Says Dr. Will: "I know it might sound mawkish . . . like egotism . . . but that money seemed, somehow, like holy money to us." Today this "holy money" is said to amount to $13,000,000. All of this will go to the Mayo Foundation for Medical Education and Research, connected with the University of Minnesota. This was founded in 1915 with a gift...
...trade mark, symbol, place-many people can only guess. But in the New York Senate they know what lies behind the name: it is a man. State Senator Caleb H. Baumes, short, sparse, with drooped moustache and thin white hair, sponsored the Baumes laws, sputtered and spumed "mawkish sentiment" at critics who called them cruel, lived to see his name rise to a disembodied symbol of "punishment to fit the crime...
...dramatic construction, so nobody is annoyed because the hero appears in a cutaway with only a sash to suggest his outlandish time and environment. The naivetÉ of this Provincetown presentation adds immensely to its charm, though once in a while there is a trace of mawkish self-consciousness...
...company of pallid medical students in an overlighted surgical theatre, peering round-eyed, in sadistic ecstasy, while an instructor surgeon, cowled and gloved, removed and lectured upon the guts of a tortured dog. This gruesome spectacle, set forth in all its horrid details in the pages of the more mawkish journals, has induced many a kind-hearted madame to weep into her breakfast dish of tea, has spurred many a feeling gentleman to dash off a letter of protest to an editor. Quite rightly. For however luridly exaggerated by popular imagination, the fact that it is occasionally necessary to cause...