Word: maxima
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Dates: during 1980-1989
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...crowded U.S. market is increasingly unforgiving to any automaker, foreign or domestic, that loses its way. After a fast start, sales of the South Korean-made Hyundai Excel have plunged. While Nissan has performed well in 1989 on the strength of higher-priced models like the Maxima, it suffered from poor sales between 1985 and 1988 because of weak marketing and a stodgy product line. Says Laurel Cutler, Chrysler's vice president of consumer affairs: "There's no market for products that everybody likes just a little. Anything that's boring is vulnerable. I would say that the midsize market...
...since 1983 with California's pollution laws, which are the strictest in the U.S. and will become even tighter in the 1990s, when they are to serve as models for the rest of the country. Such 1989 cars as the South Korean-built Pontiac LeMans and Japan's Nissan Maxima emit less than 0.2 gram of nitrogen oxide per mile. At the same time, Chrysler sells its California dealers a $100 pump that helps cars meet restrictions by recirculating exhaust through the engine and catalytic converter to reduce toxic emissions...
...intermediate-size sedan that will reach showrooms in October, and a sportier coupe, code-named the X-59, which will appear a year later. The Premier and the X-59 have not yet been priced, but will compete against such cars as the Ford Taurus and the Nissan Maxima in the $11,000-to-$16,000 range. Unveiling the Premier at the Chicago Auto Show on Feb. 6, Cappy declared that it would "bury AMC's Joe Lunch Bucket image once...
...total revenues grew by 14.8% in 1985, to $2.9 billion. That puts to shame the FORTUNE 500, which posted a sales increase of just 2.8% last year. In the black-owned group, computer firms and other high- tech ventures showed some of the strongest increases. One such company, Maxima of Rockville, Md., which provides computer services to the Government, boosted sales 24.3% last year, to $28.4 million, putting it in 27th place on the Black Enterprise list. The fastest-growing company in the group is Houston's Lawson National Distributing, a bus-assembling firm, which grew...
...profits of $6.3 billion in 1983 and nearly $10 billion in 1984. Sales last year reached 7.9 million cars, vs. 5.7 million in 1982. The agreements limited Japanese imports to about 20% of the U.S. market. When the imported cars became scarce, prices rose. The cost of the Nissan Maxima in the U.S. went up 30.1%, the Toyota Cressida 35.1%. The restrictions may have saved 44,000 U.S. jobs, but, says the study, they cost U.S. consumers more than $1 billion a year in increased car prices. Detroit's carmakers were disgruntled by the White House proposal. Chrysler Chairman...