Word: maxima
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...intermediate-size sedan that will reach showrooms in October, and a sportier coupe, code-named the X-59, which will appear a year later. The Premier and the X-59 have not yet been priced, but will compete against such cars as the Ford Taurus and the Nissan Maxima in the $11,000-to-$16,000 range. Unveiling the Premier at the Chicago Auto Show on Feb. 6, Cappy declared that it would "bury AMC's Joe Lunch Bucket image once...
...total revenues grew by 14.8% in 1985, to $2.9 billion. That puts to shame the FORTUNE 500, which posted a sales increase of just 2.8% last year. In the black-owned group, computer firms and other high- tech ventures showed some of the strongest increases. One such company, Maxima of Rockville, Md., which provides computer services to the Government, boosted sales 24.3% last year, to $28.4 million, putting it in 27th place on the Black Enterprise list. The fastest-growing company in the group is Houston's Lawson National Distributing, a bus-assembling firm, which grew...
...profits of $6.3 billion in 1983 and nearly $10 billion in 1984. Sales last year reached 7.9 million cars, vs. 5.7 million in 1982. The agreements limited Japanese imports to about 20% of the U.S. market. When the imported cars became scarce, prices rose. The cost of the Nissan Maxima in the U.S. went up 30.1%, the Toyota Cressida 35.1%. The restrictions may have saved 44,000 U.S. jobs, but, says the study, they cost U.S. consumers more than $1 billion a year in increased car prices. Detroit's carmakers were disgruntled by the White House proposal. Chrysler Chairman...
...expose was accompanied by a self-critical apology to readers from Publisher Henri Nannen, who the week before had blamed Heidemann and all but disavowed responsibility. Nannen, who founded the magazine in 1948, wrote, in the Latin once used by Roman Catholics in confessing their sins, "Mea culpa, mea maxima culpa "(my fault, my grievous fault). He explained the management's collective lapse of judgment as the product of "a bunker mentality." The magazine's renewed coverage of an episode that Nannen had hoped to forget was in fact forced by embittered employees, who for six days symbolically...
...agreed to limit its exports of cars to the U.S. for the next two years, its producers are radically changing their sales strategy. Tiny gas misers are giving way to more premium-priced sporty models, such as the Toyota Celica, and expensive full-size cars like the Datsun 810 Maxima...