Word: maximation
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...same time. Doggedly carrying on what Washington pundits called "threeway negotiations -with Hanoi, Saigon and Nixon," Kissinger became a driven diplomat. Toward the end, his usual gentle, self-deprecating jokes took on wild flights of black humor. But he persevered, often making tactical compromises, always following his maxim that policy depends on calculation, not emotion...
...Satire," in the immortal phrase of George S. Kaufman, "is what closes on Saturday night." With only a change in Sabbath eve, that maxim about the low box-office appeal of satire applies as much in Israel as anywhere else. But the reason isn't always audience apathy. A satirical revue called Jesus, As Seen by His Friends-a fairly savage commentary on Israel's government establishment by Playwright Amos Kenan-lasted for only seven performances before it was closed down by Levi Guery, the official government censor. Guery explained that he found the revue "offensive to another...
...H.D.L. Vervliet. 496 pages. Phaidon. $60. This scholarly volume contains a sentence that should be carved inside the skull of anyone who approaches a gift-book counter in the next few weeks: "A good book badly printed is infinitely more valuable than a bad book beautifully printed." Fortunately the maxim is not mocked here. The text, by several authorities, is for the general reader who wants to learn. Title notwithstanding, less space is devoted to the bound book than to its precursor the manuscript, whose history is far longer and richer. From Mesopotamia to William Morris, from the lacquered bindings...
...buying toxic products but none to control the disposal of toxic wastes. Van den Bogert and other entrepreneurs openly and legally took advantage of the situation to turn Belgium into Europe's dump. Belgium even made a profit from all the business-confirmation of Premier Gaston Eyskens' maxim that "prosperity is more important than the quality of life...
...power to a few veteran vice presidents and centralizing far-flung product research. He has a salesman's high hopes for several products that are test-marketed: Brim, a decaffeinated coffee; Master Blend, a mix of freeze-dried and spray-dried coffee that would cost less than either Maxim or Taster's Choice; Oven Top, a chicken or turkey dressing that can be cooked without a bird; and Soft-Swirl, a mousse dessert. Meanwhile Cook faces mandatory retirement in less than three years, and the company has to pick a president who will be his heir apparent...