Word: maximized
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Howard R. Smith, who runs the Old Sarge Army-Navy store in Atlanta, likes to quote a maxim of his business: "If you can't sell it, spray it olive drab." Indeed, military-green duds have come in and out of fashion vogue with regularity since World War II. Of late, however, the old reliable color scheme has been supplanted by splotches of green, tan and brown. At Smith's store and dozens of others across the country, camouflage wear has become an undisguised rage. In the weeks before Christmas, camouflage outfits for children sold nearly as fast...
...saying," Premier Zhao Ziyang once remarked of his agricultural experiments in China's Sichuan province, " 'When you cross the river, you grope for the stones' But you must cross the river. You cannot just jump over it." This week Zhao will apply that delicate maxim to the troubled waters of Chinese-U.S. relations, which until three months ago were in their most turbulent state since Richard Nixon's opening to China in 1972. As he left Peking for his first visit to the U.S. and talks with President Reagan this week, Zhao indicated a disarming...
...that way for some time to come. The good news is echoed in retailers' ads across the U.S. "The most dramatic wine sale in Burka's history!" trumpets a Washington, D.C., wine store. "French champagnes below wholesale!" announces Manhattan's Sherry-Lehmann, whose bargains include a Maxim's Blanc de Blancs '73 Brut reduced from $70 to $39.95. "This is the age of Aquarius for wine drinkers," says Carlo Kendrick, wine manager at Washington's Sutton Place Gourmet. "The economy is going up and prices are going down. It's a fool...
...afternoon seminar Nixon offered aspiring writers advice. New writers tend to overarticulate their characters rather than have them reveal themselves by action, she said. The old theater maxim "play it, don't say it," always applies, she added...
...years ago, he somberly warned his people that "the penetration of bourgeois ideas is inevitable." Sure enough, leggy beauties now glide along sleek runways in Peking modeling the latest Pierre Cardin fashions. Not far away, well-heeled tourists tuck into French cuisine at Cardin's elegant new Maxim's de Pékin. Even in rustic glades, jeans-clad teen-agers blast out punk rock from ubiquitous cassette players. Free enterprise has also brought in its wake less innocent forms of freedom. Earlier this year, Story, a tabloid filled with titillating tales of concubines and libertines, was attracting...