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Breakdowns dominate consumers' thoughts about these appliances. Maytag, rather than make commercials about how its machines get everything clean, makes commercials claiming that the machines break down so rarely that Maytag repairmen are bored to tears...

Author: /time Magazine | Title: OUT ON THE BLINK | 9/30/1996 | See Source »

...other night my wife said that some of those servicemen in the Maytag commercials who are always complaining about not having enough to do should be retrained to repair television sets. I explained to my wife that the Maytag commercials aren't meant to be taken literally, that Maytag repairmen actually do have enough to do, and that the commercials are simply employing a small conceit as a way of calling attention to a claim that Maytag appliances require less servicing than competing brands...

Author: /time Magazine | Title: OUT ON THE BLINK | 9/30/1996 | See Source »

Oddly enough, a day or two after I heard that the Internet was comparable to an abused Maytag, I was told about another impending technological disaster. "It never rains but it pours," my mother used to say--and she said that before the invention of even the plain-paper fax. A woman I know who works in data processing told me that even if many expensive adjustments are made beforehand, the year 2000 is likely to wreak havoc with the records of the financial industry...

Author: /time Magazine | Title: APOCALYPSE, NO? | 6/10/1996 | See Source »

...roommates suck. I keep a stash of quarters which I use for my laundry, and dammit, they swipe then and use them for "Quarters"! Instead of the soothing hum of the Maytag washing machine, I am forced to listen to the drunken strains of "Down in one, down in one, down in one..." This is more than just simple thievery. It is a matter of social stigmatization. For not only am I a floater, I am a floater with stinky socks, Help me. Miffed and Malodorous in Mather...

Author: NO WRITER ATTRIBUTED | Title: Drunken socks | 2/24/1994 | See Source »

...quiet the night Fifteen Minutes came, which is probably typical. A lone woman pushed a stroller in the parking lot, while in the Peabody Terrace laundry room, Lee Branstetter loaded his clothes into the Maytag washers. Branstetter, a third year Economics Ph.D. candidate, likes living in Peabody Terrace. He says many of its residents are families and students from abroad. "In the spring and summer, all these kids from different cultures come out to play," says Branstetter, who has lived in Peabody Terrace for two years. "It's like a Benetton commercial...

Author: By Joshua D. Fine, | Title: Little Red Riding Bus | 12/9/1993 | See Source »

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