Word: mazola
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Dates: during 1950-1959
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FOOD MERGER is in works between fast-growing Corn Products Refining Co. and Best Foods, Inc. to create grocery processor second only to General Foods Corp. (annual sales: $1 billion). Corn Products (Mazola salad oil, Karo syrups) grossed $495 million last year, while Best Foods (Nucoa margarine, Hellmann's mayonnaise) grossed $114 million...
Food Faddists. In women's magazines appeared ads from Corn Products Refining Co. praising "golden-light" Mazola salad-and-cooking oil as "pure corn oil . . . not hydrogenated, unsaturated, nutritionally unexcelled." In medical journals, Corn Products sharpened its attack, invited doctors to write in for a free booklet, "Vegetable Oils in Nutrition." stressing reports on the connection of undesirable fats and heart disease. "Evidence is accumulating," said the ad, "that quality of the dietary fat may be more important than quantity...
...Pittsburgh's Mellon Institute. At the institute, Reid did research for Union Carbide & Carbon Corp., after nine years' work on esters succeeded in producing Vinylite, the plastic now used for shower curtains, combs, etc. In 1943, Reid, a Kansan, joined Cora Products (maker of Karo syrup, Mazola oil, etc.) as a vice president, during the war served as chemicals boss...