Word: mbs
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Dates: during 1930-1939
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Thereupon Elliott tried a bold stunt. He offered to hire many of the existing MBS coast-to-coast wire circuits for two hours a night, 8-10 EST. The answer was No. So last week Elliott went to work on an even bolder enterprise-a brand new national network...
...years ago Manny was a movie publicist, Fred an ad agency man. Now their Ellery Queen's published adventures stack 16 volumes high, he has been in the movies, on the stage, on the lecture platform, and this year in radio he has been both actor (on MBS's Author, Author) and writer...
Uncle Don last week became a wider problem. He started broadcasting for Maltex Cereal over five MBS outlets. His first week on the network won him a few plaudits, but generally the parents were slightly snippy. Said a Western New York Federation of Women's Clubs executive in Buffalo: "Uncle Don seems too juvenile even for juveniles." Snorted a Detroit parent: "That Snork...
From the new Cunarder Mauretania on her maiden voyage last June, MBS staged a special ship-to-shore broadcast, during which MBS's special features director, George Wilfred ("Johnny") Johnstone, who crossed on the Mauretania to conduct the broadcast, jarred the air waves by referring to the new ship as Aguitania. For this slip, Johnny Johnstone took a round kidding, especially from Variety's puckish Radio Editor Bob Landry. Last fortnight, however, Editor Landry had occasion to be thankful for Johnny Johnstone's Mauretania boner...
...pure & simple Lindbergh when, with his wife and Mr. & Mrs. Lewis, he repaired to the Carlton Hotel suite in Washington where MBS, NBC and CBS had set up their microphones. He greeted all the announcers and technicians, with his mechanic's eye pried into the electrical arrangements, wanted particularly to know whether telephones would be ringing during the broadcast...