Word: mca
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Dates: during 1990-1999
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Entertainment executives saw MCA as a smart buy for the 21st century: surely there are rosier prospects for software than for spirits. But Bronfman wasn't selling his whiskey interests; he was giving up on a company with a strong present (Du Pont stock accounted for nearly 70% of Seagram's pretax profits last year) and a robust future. Unsurprisingly, Wall Street greeted both the Du Pont sale and the MCA negotiations with derision. On Friday Moody's Investors Service announced that it was considering "the possible downgrade" of Seagram's debt. Seagram stock dropped nearly 17% during the week...
Close watchers of Seagram thought Bronfman got too little for his Du Pont stake. Says Ken Shea, an analyst at Standard & Poor's: "It doesn't make sense to dump a solid business like Du Pont, which throws off good dividends, and take on a much riskier investment in MCA. But then the press accounts of Edgar Jr. don't give him a lot of credit. They paint him as a Dan Quayle who is ready to wreck Seagram...
...goading, produced the movie, a flop called The Blockhouse. He was 17. With a show-biz dilettante's drive, he invested in Broadway plays, wrote pop songs, married a singer-actress and produced a few other films-notably a Jack Nicholson melodrama, The Border, released in 1982 by MCA-Universal...
...MCA has lately been involved in its own corporate melodrama. In 1990 Matsushita bought the company in a $6.6 billion deal arranged by the movie Mephisto, Michael Ovitz, chief of Creative Artists Agency. Profits were plentiful, thanks to a flourishing music division, helped by acquiring David Geffen's record holdings, and a folio of hit films, most of them produced by Steven Spielberg. And at first, Japanese-American relations were smooth. Then some of the Matsushita executives who were on good terms with MCA president Sidney J. Sheinberg were fired. Says MCA movie chief Tom Pollock: "I believe...
Sheinberg, a brassy American entrepreneur, wanted to diversify his business, but the conservative Japanese refused. Like Godzilla in hibernation, Matsushita sat in its Osaka cave, occasionally emerging to roar No! "Sid would have bought Virgin Records, he would have bought nbc," says Irving Azoff, MCA's former music boss. "He was really frustrated that the Japanese wouldn't let him do any of that." The brokered marriage was soon looking as vulnerable as Lyle Lovett's to Julia Roberts. And Ovitz, the canny matchmaker, was apparently unwilling or unable to save...