Word: mccalls
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...Adds Cerf: "I told her I was suspicious of direct mail advertising. Now I'm even more suspicious of people who go out and do hatchet jobs and get paid for it." Actually, Jessica was paid twice, once by the Atlantic and once by McCall's, which originally commissioned the piece. Says McCall's Editor Shana Alexander: "I rejected it because I didn't think it was very good." Did Shana's friend Cerf apply any pressure on her not to run the article? "It was rather the reverse," says Mrs. Alexander. "I put some...
Actor-turned-Politician George Murphy, 67, had an unorthodox opponent: Norton Simon, a 63-year-old multimillionaire (Hunt Foods, Canada Dry, McCall Corp.). He jumped in hours before the filing deadline after failing to persuade HEW Secretary Robert Finch to take Murphy on. A pensive and quixotic man, Simon came across poorly in public but spent more than $1.5 million of his own on a well-executed TV, radio and newspaper advertising campaign. He took 33% of the vote in losing. "The reason I went in was not impulsive," Simon told TIME afterward. "It was frustration with...
...CRIMSON, Life. and McCall's all greeted The Harvard Strike by four reporters from WHRB. Harvard Radio (Boston: Houghton Mifflin, $6.95, paper $3.95) as the clearest, most factual and complete, exposition of the events of April 1969. Nonetheless, the CRIMSON said, " The Harvard Strike has a flaw: much of it is unreadable. Through a number of verbal and conceptual errors, the authors have smothered parts of their story in gooey, impenetrable prose. 'Boring' is too simple a term for the complex problems that plague the book, but readers may find the effect the same." Alumni with a truly unquenchable thirst...
Despite the Pentagon's painstaking precautions, Oregon Governor Tom McCall was aghast. Unlike the Okinawans, he recognized that transporting the nerve gas is far more dangerous than storing it. Citizen protest in Washington and Oregon was quick and vehement: a petition to stop the shipment collected 200,000 signatures; various groups staged "die-ins" to simulate the effects of the gas. As a last-ditch effort, McCall and Governor Daniel J. Evans of Washington sued to block the shipment in U.S. district court. Late last month, President Nixon canceled the plan...
Army threatened to win the game in the seventh when Lane and John Hostettler singled with only one out, but Kelly turned a grounder by McCall into a game-ending double play...