Word: mccann
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Dates: during 1960-1969
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Apparently convinced that the creative pitch is correct, the old established agencies are looking to their own images. When he succeeded Emerson Foote as chairman of McCann-Erickson, the nation's second biggest agency (after J. Walter Thompson), last fall, Chairman Paul Foley, 51, lamented that "when market research was the fashion, creativity was pushed aside." He promised a new thrust by reminding his staff that "I've always been a copywriter." So have many of his counterparts at rival agencies. Last month Young & Rubicam (1967 billings: nearly $400 million) put former Creative Director Stephen Frankfurt...
...McCann received the Tourney's most-valuable-player award in recognition of one of the best performances of his life...
Then with 20 seconds to play, Kent Parrot slipped a perfect pass through McCann to Ron Mark, but the sophomore wing couldn't find the handle as he skated with the puck past an open...
Garrity led the Crimson skaters roaring onto the ice for a third-period comeback, but it was not Harvard's night. Smith's shot 30 seconds into the period lay frustratingly at the edge of the crease out of McCann's notice, but no Crimson player found...
Diercks was actually the last to touch the puck in an off-balance recovery attempt, and the same thing happened to McCann six minutes later...