Word: mccann
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...EMPEROR'S LAST SOLDIERS by Itō Masashi. 191 pages. Coward-McCann...
...DIFFICULTY OF BEING by Jean Cocteau. 160 pages. Coward-McCann...
ASSASSINS by Nicholas Mosley. 252 pages. Coward-McCann...
ALONG THE CLIPPER WAY by Francis Chichester. 256 pages. Coward-McCann...
...Ohio-born divorcee with two adopted daughters, Mary Wells was educated at Carnegie Tech, wrote copy for Macy's, McCann-Erickson and Doyle Dane Bernbach before joining Jack Tinker & Partners in 1964. There, she and her present partners, Richard Rich, 37, and Stewart Greene, 39, ran some notable successes up the flagpole. They were responsible for the whimsical ads ("No matter what shape your stomach's in . . .") that boosted Alka-Seltzer sales by $13.3 million. When Braniff International President Harding Lawrence came to Tinker in 1965, Wells thought up the idea of painting Braniff's jets...