Word: mccay
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Dates: during 1950-1959
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Winsor thinks the hardest problem about soap operas is finding a good, all-inclusive title (An example of a good one, cited by Winsor: CBS-TV's Love of Life, featuring Peggy McCay and Dennis Parnell). He had a very bad time with a new show that was originally called Bright Star, then Inner Conflict, then simply Harry (which has become at Biow the working title for all new scripts). Finally, Winsor thought up The Storm Within, a title that seemed to have everything until the sponsor pointed out that it was just a thought too appropriate...
...MAGGIE McCAY...
Imperial Hearst. All the while, like Citizen Kane,* for whom he was the model, Hearst grew in wealth, if not in stature. The era of the Winsor McCay cartoons (against the yellow peril, the red peril, the dope peril, etc.) and the thundering Brisbanalities of the column Today, was also the era when Hearst's insatiable acquisitiveness reached its height. He added dozens of papers to his string, turned a score of U.S. cities into Hearst towns...