Word: mcdonald
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Dates: during 1990-1999
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Across the country last week, it was front-page news. By the end of April, the fast-food giant McDonald's would begin offering the McLean Deluxe, a hamburger that contains only 9% fat, less than half the fat content of its traditional burgers. The new hamburger, exulted McDonald's president, "is good news for people who like beef but who want to reduce their fat intake...
Health experts and nutritionists hailed the decision. But no one was more delighted than the lone man who through persistence and intimidation practically coerced McDonald's into making the move: Omaha industrialist Philip Sokolof, 68. Besieged by the press last week in the wake of the announcement, Sokolof, a dead ringer for actor Hal Holbrook, adopted a modest pose. "This is a very great day for the American people," he declared...
...McDonald's now serves packets of raw carrot sticks...
...Sears also stumbled two years ago with McKids, a venture with McDonald's that ran a string of 47 stores featuring children's fashions and toys. The idea seemed sound, but the stores were badly organized and overpriced. Last week Sears shut the stores, though it will carry the clothes and toys in some Sears outlets...
...most bitterly contested part of the Treasury plan would let banks enter new fields that may be unrelated to financial services. Strong banking companies would be permitted to affiliate with anyone from Merrill Lynch to McDonald's. So-called fire walls would prevent banks from risking federally insured deposits in the new ventures. The plan would also let banks create nationwide networks of branches within three years under a law that would replace the current crazy-quilt pattern of state rules that govern interstate banking...