Word: mcdonald
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
Guard your Grand Slam breakfasts, people. The recession has hit casual-dining chains like Denny's, Chili's and the Cheesecake Factory particularly hard, as consumers have traded down to less expensive fare at McDonald's. To draw more customers, Denny's is sponsoring shindigs like this one, building on its reputation as an after-party haven for young, hungry drunks (and, the company is quick to point out, sober people too). From 10 p.m. to 5 a.m., the 56-year-old chain has started playing alternative-rock music in its restaurants. It has sponsored more than 30 emerging bands...
...McDonald's (MCD) did so well with its dollar menu that Wal-Mart (WMT) decided it will create one, too. The difference is that the Wal-Mart version will be merchandise and not food. McDonald's philosophy of selling very inexpensive food in a clean, well-lit environment served by consistently friendly people has helped it expand its operations to 36,000 stores worldwide. Wal-Mart's approach to retail stores is not terribly different. It may not be entirely coincidental that Wal-Mart was started in 1962 and McDonald's began in 1955. Millions of relatively young people, most...
...Mart has planned a number of merchandising initiatives to appeal to cash-strapped shoppers, including its dollar program." The theory behind the promotion is sound. Most stores could not bring in a lot of revenue selling items at $1 a piece, nor could most restaurants, but Wal-Mart and McDonald's have such significant scale and customer bases that getting an even slight increase in discretionary spending from tens of millions of people could make the difference between a mediocre quarter and a good...
...Mart and McDonald's are often criticized for selling "cheap" food and merchandise and treating their employees poorly by paying them very modest sums. There may be some truth in both charges but that true comes with another side to it. Many people who eat at McDonald's and shop at Wal-Mart are from the lower economic classes. McDonald's and Wal-Mart do not exploit that by selling these people junk. George Soros may not want to wear shoes from Wal-Mart and eat McDonald's hamburgers but that does not mean that both establishments have not helped...
...Workers at McDonald's and Wal-Mart are not paid well. Waiting on people in a big-box retail outfit or cooking and serving fast food will never pay well. The jobs don't require any special skills and so they do not come with a premium wage. Wal-Mart does employ 2 million people, which is a lot of individuals to keep on a payroll during a recession. McDonald's has 400,000. Neither place has announced significant layoffs and neither is likely to. (Read: "The Burger That Conquered the Country...