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Word: mcdonaldization (lookup in dictionary) (lookup stats)
Dates: during 2000-2009
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Usage:

Like the Romans before it, the empire of the Golden Arches has finally succumbed to the indomitable spirit of Asterix the Gaul. As of Wednesday, Ronald McDonald has been retired as the icon of McDonald's France, replaced by the Gallic nationalist comic-book hero. Ironies abound, of course, since Asterix had been something of an anti-Mcdonald's icon, appropriated by anti-globalization protestors such as Mac-basher Jose Bove to symbolize French resistance to foreign encroachment. Resentment of the perceived "McDonaldization" of their culture runs high in France - the influential daily Le Monde, for example, warns that Mcdonald...

Author: /time Magazine | Title: Adieu, Ronald McDonald | 1/24/2002 | See Source »

...gave the book a one-word title that happens to be the most odious racial slur in the English language. The scheme has already produced the desired effect, triggering a string of giddy newspaper articles. Among them: a New York Times profile in which Kennedy's editor, Erroll McDonald, gushed that his motive wasn't to boost sales but to make people "chill and realize the problem is not the word. The venality of racism, that's the problem...

Author: /time Magazine | Title: Dealing With The N word | 1/21/2002 | See Source »

...Ronald McDonald was still grinning away, but other folks at the crowded eatery in Xi'an never got to finish their Happy Meals. On Dec. 16, a bomb jolted through the fast-food joint, sending patrons and Big Macs flying. The explosion killed two, injured 27 and stunned the entire city. "Things like this are supposed to happen in dangerous places, like the Middle East," says Liu Wei, a cashier who works in the same shopping complex as the town's only McDonald's. "I never thought it would happen in China...

Author: /time Magazine | Title: Bang Goes Stability | 12/31/2001 | See Source »

BETTER BROWSER Coke and Pepsi, McDonald's and Burger King, Netscape and Internet Explorer--sometimes we forget there are more than two choices in life. Opera, a Web browser that hails from Norway, has a lot going for it that the others don't. Opera takes up less space on your hard drive--it's only a 3MB download--it crashes less often and in many cases it downloads Web pages faster than its rivals. A new and improved version, Opera 6.0, is now available free at www.opera.com...

Author: /time Magazine | Title: In Brief: Dec. 17, 2001 | 12/17/2001 | See Source »

...Barnes and Noble, for one, has taken an aggressive position on the uniqueness of the book’s title and subject matter and ordered copies of the book in quantities that we are rather very happy to see,” McDonald said...

Author: By Julia Chuang, CONTRIBUTING WRITER | Title: Prof. Explores Word’s History | 12/12/2001 | See Source »

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