Word: mcdonaldization
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Dates: during 2000-2009
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...Real change began four years ago with the arrival of German retail giant Metro Cash & Carry. Foreign companies are still barred from setting up multi-brand retail outlets in India (single-brand shops, such as Nike and McDonald's, are allowed), but Metro was able to start a wholesaling business and sell directly to mom-and-pop shops, hotels, hospitals and other companies. But because the law still forced Metro to buy produce through the mandi system, there was little chance for improvements. Then Metro convinced the southern state of Karnataka, home to high-tech hub Bangalore, to change...
...erected in 1935 in honor of the young nation's earlier experience of independence, which lasted only from 1921 to 1940. Today, the locals flock here to listen to jazz, snack on sushi and parade around in the latest Zara jeans. Down the street, billboards advertising Swedish banks (and McDonald's) mingle with a backdrop of copper-green medieval spires. Visitors wanting to understand the city's deep commitment to free trade could explore its many history museums. Or they could take a look at something more current: the carefree faces around them on this early summer night...
...growth of craft beer also mirrors a broader focus on artisanally produced and local foods, from arugula in salads at McDonald's to increasingly popular 100-mile diets, restricted to food produced within a short radius of home...
...Bikestation concept from Europe to Long Beach in 1996. Its popularity prompted public agencies and private groups in San Francisco, Berkeley, Palo Alto and Seattle have followed suit. The city of Santa Monica provides free valet parking on Sundays outside the farmer's market. The city of Chicago and McDonald's built their own Cycle Center in Millennium Park three years ago. And earlier this month, the mayor of Santa Barbara, home to 5,000 daily bike commuters, cut the ribbon on the newest Bikestation, an $80,000 self-parking garage inside an auto parking garage, offering showers, a changing...
...really passionate about food and wanted to create something beautiful that had the best quality products and service." Sounds like p.r. boilerplate, but Cojean has the bona fides to back it up - a grand irony that is a little-known secret: he's a 15-year veteran of McDonald's Europe. Literally the day after he resigned as one of the hamburger giant's directors of research & development in 2000 he began writing up the business plan for his hip and healthy restaurant chain. The move was a radical one, even beyond the significant change in cuisine. "In my last...