Word: mcdonaldization
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...FAST FOOD 1,435 Number of calories in a McDonald's Big Mac meal, which includes a burger, fries and soda 130,000 Number of New Yorkers, according to the state health department, who could avoid obesity if chains like McDonald's published calorie counts on their menus, as required by a recently upheld New York City...
...Number of calories in a McDonald's Big Mac meal, which includes a burger, fries and soda...
Four years after the release of his Oscar-nominated documentary, Super Size Me, in which he spent 30 days eating nothing but McDonald's food, Morgan Spurlock is about to release his second feature film. This one's about his search for the most wanted man on earth. The filmmaker forgoes fast-food binges for another type of physical danger: searching for Osama bin Laden. In an interview with TIME, Spurlock opens up about his quest...
...project only slightly more quixotic, and potentially lots more dangerous, than Spurlock's last big ordeal: subsisting for a month solely on food from McDonald's. That stunt generated the 2004 Super Size Me, which grossed a fat $11.5 million at the box office (on a lean $65,000 budget) and earned an Oscar nomination. The movie also allowed Spurlock to become his own little doc-conglomerate, hosting and producing the TV series 30 Days and lending his exec-producer imprimatur to such like-minded nonfiction films as The Third Wave (Americans in post-tsunami Sri Lanka) and What Would...
Partly to the alienation of customers. "If I go in there first thing in the morning, it smells like McDonald's, not a coffee shop," says blogger Jim Romenesko, who runs StarbucksGossip.com referring to the egg-based breakfast sandwiches the company started selling a few years ago. When he posted Schultz's Valentine's Day e-mail, Romenesko was shocked by the worldwide media pickup: he thought the things Schultz was saying were obvious since he had heard them so many times before from the Starbucks workers and customers who post to his blog...