Word: mcfaden
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Dates: during 1950-1959
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...Democratic candidate's first brush with the magic touch was provided by chunky John R. McFaden, a pressagent hired by the California Democratic Central Committee. Moved by the dramatic possibilities in Stevenson's scheduled visit to his birthplace on Los Angeles' Monmouth Avenue, McFaden wrote out a script for the occasion. The pressagent was particularly inspired by a vision of Stevenson marching up the walk to his childhood home. "This," read the script, "should be done with reasonable reverence in such a manner as to give cameramen a dramatic shot of a historical figure returning...
Shortly before the visit, the Stevenson party learned from grinning newsmen of the existence of the McFaden drama. While the governor preserved a stony silence, one of his aides hurried out to Monmouth Avenue to inform McFaden that Stevenson wouldn't follow the script, and didn't want any glass of water. Half an hour later, Stevenson himself appeared, went through a scriptless visit...
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