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Vitasoy, which is distributed nationwide, has seen its sales rise in the last few years, according to Nicole McGee, Vitasoy's media and consumer affairs supervisor...
...There's definitely been an increased awareness of the benefits of soy," McGee says. "Everyone's turning to a dairy-free milk alternative...
...milk appeals to an aging "baby boomer" population seeking plant-derived foods, McGee says...
...Vitasoy's rising popularity among Harvard students, McGee adds, is proof that not just the above-50 crowd are becoming soy fans...
Packers fans weren't thinking that far ahead immediately after the N.F.C. title game. They were linking Lombardi to Holmgren, Starr to Favre, Davis to White, Max McGee to Antonio Freeman, Paul Hornung to Dorsey Levens. "They're over the top now," Hornung said of the new Packers. "They don't have to listen to all the Lombardi stuff anymore. They can bury that, but I know they will bury it with pride...