Word: mcluhaner
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...time when we need unity to stop the Vietnam War, these methods lead to splits. They do not draw attention to political issues but away from them. As I experienced the organized shouting and disruption I could see what Marshall McLuhan had asserted: the medium becomes the message...
...have about two hours you might want to read Do It . On a plane or a bus it can fill time. The pictures, by Quentin Fiore, who did the same for Marshall McLuhan's works, may well be the best part of the book. As far as the prose is concerned, the best description is given on the jacket cover: "a comic book for seven year olds; a tribute to insanity." We are all older than seven and what we need is less insanity, not more...
PRESUMABLY Marshall McLuhan did not intend to spread alarm when he described communications networks as "extensions of our physical and nervous systems." What happens when that central extension, the telephone network, shows symptoms of a nervous breakdown? For a distressing number of months, it has. When there should be a dial tone, all too often there is only silence or a snap, crackle and pop. Sometimes a call connects to someone else's conversation. The epitaph for much of 1970 America could be "Sorry, the number that you have dialed is not a working number...
Actually they are attempting much more: creating a total sensual environment that includes a light show, rock music, films shown on a screen, and videotapes on television screens. Borrowing from McLuhan, the theater is called Global Village...
...Understanding Media, Marshall McLuhan...