Word: mcluhanizes
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...said his talks will concentrate on the "sensibility of contemporary secular man." Since that sensibility is "very much influenced by visual popular culture, to talk without doing would be contradictory--like Marshal McLuhan writing books about how books are a thing of the past," he added...
...Think Tank. The program might have been laid out according to the McLuhan notion that in TV, form counts more than content. In M:I the Tinkertoy stuff on the screen is far more important than plot logic. In one elaborate ruse, the M:I team stole a whole train and pulled one car full of passengers into a shed where, with the help of films and sound effects, they convinced the passengers that there had been a wreck. In another, they saved the day by starting an earthquake with supersonic waves. This week, they unnerved a murder-for-hire...
...true art until the materials to make them were as inexpensive as pencil and paper. The era he predicted is rapidly arriving. Students can now make a short film for as little as $25, and a workable 16-mm. camera can be had for as little as $40. McLuhan-age educators, moreover, welcome this form of creative endeavor. Some foresee the day when film training will be an accepted and universal part of education. Says Father John Culkin, head of Fordham's Center for Communications: "Students ought to be learning the fundamentals in grade school-early high school...
...with Mao and his Great Proletarian Cultural Revolution. The 1967 football season, hanging on "like a summer cold," qualified. So did Jacqueline Kennedy magazine covers and the movie Casino Royale, "the utter boring vacuity of the put-on carried to excess." Among gross literary excesses there was, happily, Marshall McLuhan's "losing battle with the English language," and The Story of O, "unarguably the dullest dirty book ever written."* Finally, there were all the "Ins" (the bein, the kissin, the wedin, the dance-in, the shop-in, the drinkin, the love-in, the sing-in), and-with unerring glee...
...number of writers will get double exposure. Marshall McLuhan will retard his predicted disappearance of books by publishing a consideration of space in poetry and painting, and a sequel to his picture treatise, The Medium is the Massage. MacKinley Kantor has a book of reminiscences and an antebellum novel about a Southern girl who falls in love with a slave with the unlikely name of Beauty Beast. Stephen Birmingham will issue separate reports on white Anglo-Saxon Protestants and Sephardic Jews, Barnaby Conrad a memoir and a how-to-do-it on bullfighting, Muriel Spark poems and stories, Tom Wolfe...