Word: mcmillans
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...toothsome. Almost one-third of the $7 billion worth of ready-to-eat cereals sold in the U.S. is aimed at kids. Ralston Purina, which makes mainstream breakfast foods like Rice Chex, produces about 90% of "licensed character" cereals for youngsters. The products almost sell themselves. Says John McMillan, an analyst with Prudential Bache: "You don't really have to advertize. Just let the kids watch the cartoons...
Counihan added that Banker was "building as much as he can possibly build and asking for an exemption of parking. In the wintertime, [McMillan's whole building...will be in shadow," said Counihan...
...according to Counihan, Banker has asked the court to dismiss the case on grounds that McMillan had an ulterior motive--to get Banker involved in her fight to stop development on the University-owned Harvard Motor House site...
...Although McMillan said she was willing to accede to Banker's proposal if he would oppose the Motor House development Counihan said the issue came up after she had publicly opposed Banker's project...
...Despite McMillan's lawsuit, members of the Harvard Square community said they have given measured support to Banker's plans...