Search Details

Word: mcpaper (lookup in dictionary) (lookup stats)
Dates: during 1983-1983
Sort By: most recent first (reverse)


Usage:

...other newspapers, USA Today has been called "McPaper" because it delivers "fast food news," short articles packaged with colorful graphics. USA Today's controversial approach to delivering the news has in effect been treated like a news story itself: as the media tells it, the bite-sized items offered by television have now made their way into print. The results, critics conclude, is an alarming trend of superficiality that disregards the truth and threatens the institution of journalism...

Author: By Thomas H. Howlett, | Title: The Nation's Voice | 9/22/1983 | See Source »

Though such imitation is a form of flattery, USA Today still has few overt admirers among its competitors. Says Bruce Winters, editor of the San Fernando Valley (Calif.) Daily News: "If a computer could design a newspaper, it would be USA Today." Many in the industry call it "McPaper," in a slighting comparison to the McDonald's fast-food chain; the news briefs that predominate on more than a dozen of the paper's 40 daily pages are dismissed as "McNuggets." Says Anthony Insolia, editor of Long Island's Newsday: "I'm not sure USA Today...

Author: /time Magazine | Title: Press: McPaer Extends It's Franchise | 2/7/1983 | See Source »

| 1 | 2 | 3 | Next