Word: media
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Dates: during 1930-1939
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Slump, A summary of newspaper advertising lineage, compiled by Media Records, Inc., last week showed the conventioners how great the slump in advertising has been. In Si cities the first-five-month totals for 226 daily and 113 Sunday papers was 11.4% below last year. The decline of different kinds of lineage was as follows...
Sirs: Although sadly conscious of the fact that his efforts over a period of many years to educate the editorial staffs of the daily press to differentiate between "cable'' and "radio" as communications media for the transmission of foreign news despatches have been only moderately successful, the writer was profoundly chagrined to note that in its issue of Nov. 17, p. 15, TIME states that President Hoover despatched a "cablegram'' felicitating the King of Siam upon his birthday...
...vehicles was slapped an advertisement for Wrigley's gum; on the other, for Chesterfield cigarets. Each space costs $3 per week. The advertising is being directed by Barron Collier, president of Barron G. Collier, Inc. This company has rights to almost all transportation media in the U. S., Mexico, Cuba, Canada. It places advertising in 85,000 cars with a monthly circulation of over 1,200,000,000 people...
...confined to the acquisition of facts and disciplines to the neglect of the appreciative side of his personality. During the later years there is a gradual change of emphasis. The pupil has been led to try himself out in different subjects, to attack similar and diverse problems in different media. The teacher has had an opportunity to study the pupil. It is too early for specialization, but not too early to seek more coherence and purpose in the individual's program than commonly obtains, to make the last three years less a collection of courses for Old Plan points...
Fundament of the Museum is the collection called Der Mensch ("Man"). Parts of the body are there displayed in plastic, by photographs, in pickle, in transparency, most parts in all four media. Also there are bones. Many a visitor to the Museum last week involuntarily fingered his head when he beheld the Disassembled Man. Fastened to a tall, black board, like memoranda on a bulletin board, are the 206 disjointed bones of an adult. One could actually see what one has been taught but scarcely believes, that the head is made up of a lower jaw and 21 other bones...