Word: medium
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...story of a ragbag of bizarre, damaged, retired superheroes reunited by the murder of a former teammate, Watchmen is told in fugal, over-lapping plotlines and gorgeous panels rich with cinematic leitmotifs. A work of ruthless psychological realism, it's a landmark in the graphic novel medium. It would be a masterpiece in any. --By Lev Grossman...
Some chain restaurants have had a tougher time. McDonald's promised in September 2002 under heavy criticism that it would change the oil in its fryers. (Buyer beware: a medium order of French fries contains 4 g of trans fats.) When that hadn't happened a year later, Joseph sued the chain for inadequately publicizing the delay. McDonald's agreed to settle with Joseph in February, promising to give $7,500 each to BanTransFats.com and a co-plaintiff and $7 million to the American Heart Association. It also agreed to spend $1.5 million posting temporary signs...
...feel a bruise,” he says. “It’s almost as if he knew what was coming, and trying so hard to stop it from happening—he had such high hopes for the medium, the media...
...scale of “Doctor Zhivago,” constrained in its execution by a “Clerks”-level budget. As a cost-cutting measure, “War” is shot on high-definition video, and like many films of this medium it seems perennially underexposed. Also, it lacks the rapturous quality of a celluloid production—which is unfortunate because many of the film’s otherwise beautiful shots lose a bit of their visual poetry due to video’s representational limitations. However, what “War?...
...nicely warped whodunit. Cinephiles will appreciate the homages to classic horror flicks sprinkled throughout the script. And if for no other reason, keep in mind that as hand-drawn animation quickly disappearing from screens, Wallace and Gromit may be the final vestiges of a manifestly man-made medium all too quickly succumbing to machinery...