Word: medlies
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...When you come to school, you're expected to conform to one group, and that's hard," she says. "It's like being pre-med and going to law school but not knowing anything about...
...They pick people for these shows based on the expectation that they'll be interesting, not mature. Unless maybe they're really, really attractive. But that never works. I think they learned that from San Francisco. That girl in med school never did anything. Everyone's been unstable since...
...walks into a major department store in Paris wearing Caterpillar boots, a Jack Daniels cap, Club Med shades, a Cadillac polo shirt and Marlboro jeans. He smells ruggedly of Chevrolet aftershave. He buys a set of Le Cordon Bleu cookware for his wife and a Jeep radio-CD player for himself. To pay, he flips opens his Harrods leather wallet and whips out a Jaguar Visa card. He's branded to the hilt, and the embodiment of European consumerism for the new millennium...
...growing number of European companies, including Club Med, Harrods, Aston Martin, Pernod-Ricard and Land Rover, have taken up the licensing game and are signing agreements at a furious pace. European companies are beginning to grasp that if they don't act quickly, U.S. brands could soon completely overrun their markets with new waves of licensed goods. Even a pioneer like Coca-Cola, which has been licensing in Europe since 1986, views the continent as wide-open territory. "We feel like we've only scratched the surface in Europe," says Coke spokeswoman Susan McDermott. Equity Management, the largest U.S. licensing...
...other products and designs," he says. "I want to follow that example." This November, Harrods' lines of premium-priced fine jewelry, watches, fragrances, leather goods, foods and linens will be available to consumers. "There is unlimited value in the name Harrods," Al Fayed says. Harrods and Club Med have hired executives with American licensing experience to oversee their efforts...