Word: megamedia
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...years, there was one place where numbers did not exist as a measure of success or as validation of purpose. Pacifica broadcasting can be tedious at times, with its tie-dyed version of truth and justice. But the voice is indignant, probing and unapologetic, and in the age of megamedia conglomerization, an alternative view is a necessity...
Levin's grand theory--one shared by his megamedia peers--is that in the coming radically deregulated era, production married to distribution will allow a company to create, seamlessly, new products for the digital age. As the dial evolves into hundreds of channels and on-demand services, the cable business has regressed to brutal trench warfare over ever slimmer slivers of market share; the game is to control maximum channels in order to ensure a sufficient outlet for ever growing streams of new and recycled programming. Thus Disney buys Capital Cities/ABC; Viacom buys Paramount and launches...
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