Word: megged
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...long before I came to college or was forced to speak in complete sentences, I was talking to a friend while drinking a full-fat frappacino at Starbucks. “God,” I said, “The early 90s were so wack! Meg Ryan must have been out of her mind when she wore those weird ankle boots in ‘French Kiss.’ She looks so incredibly dumb and lame!” “I agree,” said my friend. “ Ankle boots are so bizarre...
Brain scanning is the field's dominant technology, but others are used as well, often in conjunction with fMRIs. Magnetoencephalography (MEG), a technology that can read electrical signals pulsating from brain cells, is popular because it detects how quickly the brain reacts to stimuli. But unlike fMRI scans, MEG can't identify which parts of the brain are reacting. And that's important, since researchers say it's the interplay between the deeper, older, primitive brain, where our emotions reside, and the more logical neocortex, which informs our decision making. And because the dance between the old- and new-brain...
...feelings for the Coca-Cola brand, and that gives Coke an edge over Pepsi, even though Pepsi performs as well as Coke in blind taste tests. Brain scanning is the field's dominant technology, but other technologies and techniques are used as well, often in conjunction with FMRIs. Magnetoencephalography (MEG), a technology that can read electrical signals pulsating from brain cells, is popular because it detects how quickly the brain reacts to stimulations. But unlike FMRI scans, it can't identify which parts of the brain are reacting. And that's important, because researchers say it's the interplay between...
...manga market. Tokyopop, the largest U.S.-owned creator and licensor of manga, with $40 million in sales last year, signed a co-publishing deal with HarperCollins. The 11-to-21-year-old market is huge, says CEO Jane Friedman, who predicts steady growth for the category. The Princess Diaries' Meg Cabot will publish Avalon High next spring; additional young-adult titles will follow. In January, Simon & Schuster expanded its partnership with San Francisco--based Viz Media, a top publisher that licenses manga from Japanese publishers Shueisha and Shogakukan. Random House just launched its second label, Tanoshimi. And Canadian Harlequin will...
...around me practically reached for their cell phones to dial child services. Meanwhile, the vicissitudes of show biz have done in the witty Spencer Tracy--Katharine Hepburn bickerfests, because they require people to actually pay attention. And let's face it, we have all drunk at the Tom Hanks--Meg Ryan soda-pop stand once too often. So, yes, our romantic-comedy appetites are limited...