Word: mejstrik
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Dates: during 1984-1984
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Most aficionados are first attracted by the promise of closer shaves. Shoe Salesman Marte Mejstrik, 27, of Lincoln, Neb., tried Clinique's "allergy tested" shaving formula on his sensitive skin; it worked so well he went on to a variation of the twice-a-day, three-step regimen of complexion soap, "scruffing lotion" and moisturizer. Special creams like Solutions for Men shave gel complete with aloe vera sell for $7.50 for 3 oz., compared with $1.59 for a 7-oz. can of Gillette Foamy. The new products "give smoother results because they contain more lubricating emollients and fewer...