Word: meksuk
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Coke salesmen became increasingly nervous. One of them, identified only as Tin, spotted Pepsi Salesman Thongyu Meksuk putting up Pepsi posters in a small open-air restaurant on the outskirts of Khampaeng Phet, about 200 miles northwest of Bangkok. Such point-of-purchase advertising is important in Thailand, since about 96% of soft drinks are consumed where they are bought. Coke and Pepsi have long squabbled over prime space in cafés and other public places...
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