Word: melodramas
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Dates: during 1930-1939
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Every week since January 1936 Colgate-Palmolive-Peet Co. has been advertising Palmolive shaving creams with a Wednesday night coast-to-coast radio melodrama called "Gang-busters." Produced by smart young Benton & Bowles advertising agency, which claims 20,000,000 listeners for the program, "Gangbusters" dramatizes actual criminal careers. The killing of Dillinger Gangster Homer Van Meter was the subject of one hair-raising episode, but "Gangbusters" has not confined itself to dead lawbreakers. The dramatization of the capture of Massachusetts' murdering Millen Brothers was broadcast prior to their electrocution and many a live but lesser robber, forger...
...Distinctly not for the squeamish." Lena, by a Prix Goncourt winner (Captain Conan), is a War romance on the order of A Farewell to Arms, plus the sinister violence of plot inseparable from Balkan settings. Readers who stubbornly refuse to humor Balkan settings may call it merely macabre sex melodrama skilfully made up to pass as an indictment...
...tried & true ingredients for large-scale musical melodrama, High, Wide and Handsome omits none, from folk dancing to the scene in which Sally, temporarily estranged from her husband, sings in a tent show. Produced by Arthur Hornblow in the magniloquent tradition of screen plays like Showboat and San Francisco, directed with broad strokes by Rouben Mamoulian, it is shrewd, symphonic, sentimental mass entertainment, which should satisfy most cinemaddicts, surprise almost none. Good shot: a carnival strong man tossing Red Scanlon into a creek. The Toast of New York (RKO) exhibits Edward Arnold, previously seen as Diamond Jim Brady, General John...
NIGHT BETWEEN THE RIVERS-R. L. Duffus-Macmillan ($2.50). What a one- night New York City general strike did to the cocktail party of a beautiful interior decorator; dubious political prophecy but pleasant enough melodrama about New York intellectuals...
Dark Journey (United Artists). War-time submarine melodrama with Vivien Leigh and Conrad Veidt as rival spies...