Word: memoed
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...with America, persuading Republicans to drop terms like "estate tax" and "oil drilling" in favor of the far more message-friendly "death tax" and "energy exploration" among other rebrandings. His latest project: the health-care debate. Relying on polling and "instant response dial sessions," Luntz penned a 28-page memo, leaked to Politico, giving Republicans the soundbites designed to spin them to victory. (See five truths about health care in America...
Luntz Tip No. 1: Scare people. Especially about their children. Luntz's memo includes a road map to how to most effectively scare the bejeezus out of the American public when it comes to health care. Results show the phrase health care rationing frightened the most people, so Republicans are urged to sprinkle it around describing Democratic reform plans. It's also better to warn that Democrats want to put politicians in charge of health care, rather than bureaucrats: "Bureaucrats are scary - but at least they are professionals...
...directly with state and local public-health authorities for advice. San Diego City College is offering on its website a printable template for COVER YOUR COUGH signs. "We're being duly cautious," says Caroline Oyama, director of communications at the New School in New York City, which sent a memo to its 6,000 undergraduates this week urging them to wash their hands often and stay home if they're feeling sick. "You never know what it's going to turn into...
...individual placed in a box, even an individual with a fear of insects, would not reasonably feel threatened with severe physical pain or suffering if a caterpillar was placed in the box." -An August 1, 2002 Justice Department memo signed by Bybee concluding that suspected terrorist Abu Zubaydah, who was believed to fear insects, could lawfully be confined with a caterpillar. The technique was not used...
...Experts in the law of war say his memo is evidence suggesting he participated in a war crime. In light of these facts, why does Bybee remain on the federal bench?" -Former Nixon counsel John Dean. (FindLaw.com...