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Those happy-go-lucky anti-blues pills, Meratran [TIME, June 28], will set civilization back a thousand years. No more worried people, no unhappy love affairs, no discontented workers. Have a pill, friend! No war, no peace talks, no useless trips to the doctor, no kicking the dog around and no teeth knocked out. If this is a preview of heaven, count me out . . . The Creator was wise in creating the discontented human species . . . Under this pill system, people will shoot themselves just for the hell...

Author: /time Magazine | Title: Letters, Jul. 26, 1954 | 7/26/1954 | See Source »

Somewhat closer to Huxley's goal is a new drug called Meratran, hailed by its makers as a "pink pill to cure the blues.'' Developed by the William S. Merrell...

Author: /time Magazine | Title: Medicine: Dream Stuff | 6/28/1954 | See Source »

...Cincinnati, the pink pill-chemical name: alpha (2-piperidyl) benzhydrol hydrochloride-was tested for 18 months by two local doctors under the supervision of Psychiatrist Howard Fabing. Human guinea pigs: 320 patients who were unhappy in love, discouraged with their jobs, generally worried. Nontoxic, non-habit-forming, Meratran provided a quick pickup and morale boost without the jangling, jittery aftereffects of Benzedrine (TIME, June 14), and without inducing hallucinations or nightmares. Though wary of all such "anti-blues" drugs, independent physicians here tentatively described Meratran as "interesting" and "promising...

Author: /time Magazine | Title: Medicine: Dream Stuff | 6/28/1954 | See Source »

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