Word: metallism
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...comes down to product," says Dieter Zetsche, Chrysler Group's CEO. "You can't cost-cut your way to prosperity." Nor can you price-cut forever, which has been the strategy the Big Three have relied on to keep the metal moving. Consumers have always been willing to pay more for cool design and a hot car. This year, at least, Detroit will give them that opportunity. --With reporting by Joseph R. Szczesny/Detroit and Dody Tsiantar/New York
...older than the "aging boomers" these CDs are aimed at, but Rod Stewart's It Had to Be You ... The Great American Songbook was the first pop-music album I've bought in years. Stewart may be a master of "tawdry sincerity," but after rock 'n' roll, heavy metal and rap, it is a great pleasure to hear (and sing along with) the old standards. So Stewart isn't Frank Sinatra. His tunes are still a musical step in the right direction--backward. DOROTHY E. MARTIN Edwardsburg, Mich...
...work," he says. "You may shore up your margins, but you lose an awful lot more than you gain." Now the company looks more carefully at its business during the down times, selling off parts that aren't working--such as gas delivered in cylinders for welding and metal fabrication--and retraining workers whenever possible so that they can move into growth industries. Truck drivers who used to just transport gases to industrial customers, for example, are being trained for the delicate task of administering liquid helium to the magnets in MRI scanners. "There are many manufacturing firms that...
...worth of that skilled labor. B. Braun Medical, a medical-equipment maker in the valley, is a good example. The $750 million company makes intravenous tubing, anesthesia kits and other devices. On a tour of the company's production facilities in Allentown, CEO Caroll Neubauer proudly displays a large metal chamber where cardboard boxes packed with finished goods are sterilized. "This used to be outsourced," Neubauer says with a smile. "We brought it back in." By improving the machines and training its staff to run them, the company has reduced its error rate to the point that its sterilization process...
...seems almost fanged. He and ex-wife Sadie Frost were Britain's hippest couple, hanging out with her cool friends (who include Kate Moss) or his (who include Ewan McGregor). After their divorce this year, with its attendant rumors of infidelity and satyriasis, he's even more precious tabloid metal, the single dad mucking about with his three kids or on the town with his current co-star and new girlfriend, Sienna Miller. It all bespeaks such virility, it's no wonder that Martin Scorsese has him playing Errol Flynn in the all-star Howard Hughes biography The Aviator...